Welcome to the Hive, ChildPilot.
Neida, we just finished a run with Lumion, vertical SaaS for trade schools with a first marketing hire and no outbound. ChildPilot is shaped the same way. It would have been wrong not to get this in front of you. So: a jar of honey, and the plan.
Underneath the jar: every US child care center mapped, the 15,000 that look like Happy Dreams Learning Centers and Sunny Sprouts Academy, and three campaigns we'd run for ChildPilot in the next 30 days.
Three things came with the jar.
The honey
Raw, from a US apiary. Something you'll open instead of file.
This page
Your market sized, the customers you already win and the accounts that look like them, and three campaigns: TAM, lookalike, intent. Built for ChildPilot.
The call
Twenty minutes with Troy and Nick. We bring the account list we'd start with. You tell us where to start.
Lumion: zero pipeline to 50+ meetings in 31 days.
Vertical SaaS for trade and technical schools. First marketing hire, no outbound, a niche of 10,000 to 30,000 schools. We mapped five sub-verticals, timed the CDL play to a Pell Grant policy window, and routed replies straight to their SDRs. Same shape as Lumion: a public registry of buyers, a compliance-driven purchase cycle, and a small team that needs pipeline now.
In the span of a month, we've had well over 100 positive responses. We've scheduled 45 to 55-plus meetings with an 80% hold rate.Andrew Jones, Head of Marketing, Lumion
What could be sweeter than 12,000 to 20,000 more of your best customers?
You already have the dream ones: the childcare centers that grow, retain, and refer others without being asked. We take those, run them through our lookalike tool, and find another 12,000 to 20,000 that look exactly like them. Then we run hyper-personalized, highly targeted outreach to every one.
Same size, same setup, same reasons to buy as the accounts on the right. Modeled, not guessed.
- Happy Dreams Learning CentersUnified enrollment, attendance, billing, and communication across all locations
- Sunny Sprouts AcademyStaff refocused on the classroom with everything in one place
Every cell is a childcare center.
Every licensed child care center sits in a state provider directory like Texas Child Care Search, alongside enrollment, capacity, and the director who signs. We build the list from that, enrich the buyers, and time the sends to the licensing and fall-enrollment calendar.
You're the first supplier that comes to mind.
We'll actively monitor all 82,162 US child care centers and reach out when the right signal shows up, so ChildPilot is the first name a center director thinks of when billing and enrollment software comes up.
- New center director or owner hireState provider directories and LinkedIn show new leadership resetting the tech stack.
- Licensing renewal or violation clearedState licensing boards post inspection dates; centers upgrade compliance tools right after.
- New location opened or capacity expandedProvider directory adds a new facility ID; multi-site growth needs a system that scales.
- Hiring for enrollment or billing roleJob postings for enrollment coordinator or office manager signal manual workload pain.
- Subsidy program enrollment increaseState CCDF rosters show more subsidized families, which needs subsidy-friendly billing.
- Conference or association rostersNAEYC and state child care association events draw directors actively shopping for tools.
TAM, lookalike, intent. Every angle, from day one.
This isn't one list and one email. We deploy three strategies at once, each with its own angle: the whole market gets the offer, the accounts that mirror your best customers get the proof, and anyone showing a buying signal gets a note the week it happens. Then we double down on whichever one the market answers.
Own the whole market
Mirror your best customers
Catch them in-market
What happens after you say yes.
- DAY 0Twenty minutes with Troy and Nick. We confirm the buyer, pick the three campaigns, and lock the offer.
- DAYS 1 TO 10Dedicated domains warm. Lists built from Texas DFPS/HHS provider directory, Census County Business Patterns, and state licensing boards. Copy written per campaign and approved by you.
- DAY 11All three campaigns sending. Replies land on your calendar with full prospect context.
- DAY 30First readout. Expand what's working, cut what isn't, add the intent triggers.
The honey was the easy part.
Neida, we'll walk the three strategies above, show you the accounts we'd start with, and tell you what it would take. No deck.